Privacy Policy - LSL
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Privacy & Cookie Policy

In this notice “we” and “us” refers to the Love Sex Life LSL partnership and affiliated companies. Love Sex Life LSL is data controller for the purpose of the General Data Protection Regulation and the Data Protection Act 2018. Our priority is to ensure that your privacy is protected and we will update this policy as and when it’s needed. Your privacy matters to us.

We ensure that we comply with the General Data Protection Regulation (GDPR) Act 2018 when storing and processing your data. It is important to us that you understand which data we collect and how we use it so you can make informed decisions about providing your data to us. This privacy notice has been written to help you do that. Here are the details of our registered address as well as how to contact us with questions regarding data protection or privacy.

This policy applies to Shape History Limited, registered company number 9491473, data protection registration ZA757573.

  • Email: [email protected]
  • Write to Shape History, 3.0G1 THE LEATHER MARKET, 11-13  Street, London, England, SE1 3ER

What information do we collect from you?

Most of the information we collect will be provided by you. This might include contact details such as:

  • your name
  • address
  • email address
  • phone numbers
  • organisation name and job title

You might also provide information to help us answer a query, or market our services to you. We request that, where possible, you do not provide us with special category or sensitive data, for example:

  • racial or ethnic origin
  • religious or philosophical beliefs
  • biometric data
  • data concerning health, sex life, or sexual orientation

If we do receive such information, we endeavour to delete it where possible. We may collect additional information about you from public sources, for example from publicly available social media profiles, such as career history, specialisms and interests. We may collect metadata information, which identifies your computer and tracks your visits and use of our website. We will use Google Analytics to collect this type of information, so we can assess and improve our website experience. This information is processed in a way that doesn’t identify individuals.


We may also collect information from our email service provider including whether you opened your email and what links you may have clicked on.

What do we use your personal information for?

We will use your data to provide you with the information, products and services you have requested through our website. Most of our communication will be by email. We may use your personal information to:

    • Respond to enquiries about our services
    • Send you updates, newsletters, and sales and marketing
    • Invite you to events
    • Invite you to participate in research
    • Get back in touch with you if you’ve applied for a job
    • Improve our website experience
    • Keep our website secure
    • Comply with any legal process or proceedings


Under the Data Protection Regulation, you have a number of important rights, free of charge. In summary, those include rights to:

  • access to your personal data and any supplementary information that this privacy notice is designed to address
  • require us to correct any mistakes to any information we hold
  • receive personal data concerning you which you have provided to us in a structured, commonly used, and machine-readable format and have the right to transmit this data to third parties in certain situations
  • object at any time to processing of personal data concerning you for direct marketing
  • object to decisions being taken by automated means which produce legal effects concerning you or similarly significantly affect you
  • object in certain other situations to our continued processing of your personal data
  • otherwise restrict our processing of your personal data in certain circumstances
  • where consent is our lawful basis for processing your personal data, withdraw such consent
  • claim compensation for damages caused by our breach of any data protection laws

Data Security

The security of your information is important to us and we will do the best to protect your data.

Unfortunately, the transmission of information via the internet is not completely secure and we cannot guarantee the security of your data transmitted to our website. Any transmission is at your own risk.

Once you provide the information to us, we store this information on our secure servers and we have implemented reasonable administrative, technical and physical security measures to protect against the unauthorised access, destruction or alteration of your information based on sensitivity. 


You can block our use of cookies by activating the settings in your browser. Please visit where you can find comprehensive information on cookie management and blocking for a wide variety of browsers. Please bear in mind though that if you block cookies, some aspects of our website might not work properly.

We have no control over the content or security of any third-party websites we may link to.